Loogic English

 

Today is the presentation of Bloguzz, an initiative that could bring a lot of dynamism to the commercial blogosphere and could help companies discover that blogs could play an important role in their strategy to be visible on the internet.

Bloguzz is an initiative of four entrepreneurs who saw that they could contribute their knowledge of the sector to become a link between the companies who want to market their products or services in the blogosphere and those specialized bloggers who are interested in trying out these products or services and sharing their opinion of them.

For me, the most interesting thing about Bloguzz is that it automates the process that until now was carried out by some advertising or PR agencies, in such a way that the companies offer their products and the bloggers ask to participate in the review of these products.

Also I think it’s important to emphasize that Bloguzz inculcates between companies and the bloggers a kind of code of conduct related to “the conversation” that will take place in the blogs around the products and services offered by the company.

To conclude, I think it would be worth saying that Bloguzz is not a system of pay per post, nor sale of links, …

And I almost forgot to mention that Bloguzz has a ranking of blogs that will help companies to get an idea of the relative influence of the different blogs.

More information in the FAQ and in the blog of Bloguzz.

Note: I am part of the advisory board of bloggers of Bloguzz.

Read de original article in spanish.

Well, it’s difficult to differentiate between community and social network, maybe it’s more a question of terminology than real elements. But the point I want to make is that Bitacoras.com has taken one step further to convert itself into a social network for bloggers.

Now in Bitacoras.com, bloggers who add their blogs in the directory, can create their personal profile, add information about their blogs, connect with other users, send notifications of update of their blogs, …

Certainly, now Bitacoras.com is more of a social network like Facebook than a directory of blogs or a portal about the blogosphere, which is what it was when it was conceived.

The question is, is there any sense to creating a social network for bloggers? It would be nice to know what has been the experience of Alianzo in this respect. What I see is that Bitacoras.com is going to turn into a reference for people who are not a part of the blogosphere, and is going to be the point of entry for people to get to know the world of blogs. If they can pull this off, bloggers will be able to see the great utility of Bitacoras.com and will participate in an active way in the social network because it will have a direct benefit in their work with their blogs.

To conclude, here’s my profile in Bitacoras.com

Read de original article in spanish.