Citrusparadis, an online cosmetics shop of Grupo Intercom

citrusparadis.jpg

On the web of Grupo Intercom, I came across Citrusparadis, an online shop for the sale of ecological and natural cosmetics.

If I am not mistaken, this is the first e-commerce shop from Grupo Intercom. The group has other projects related to ecommerce (Solostocks, Artesanum) but I think this is the first purely ecommerce site that they have been involved in.

But Citrusparadis is not only an online cosmetics shop, it also has an informative and popular blog mostly focusing on ecological products.

At the forefront of Citrusparadis is Catherine Morghese, an expert in natural cosmetic products.

Media Reload, advertising network specialising in blogs

Media Reload

Ruben Colomer, Juan Luis Hortelano and Mariano Amartino present us their new project, Media Reload, an advertising network specialising in blogs, social networks and the new media.

It’s very interesting to read the principles upon which Media Reload is based with regards to the support and the advertisers. The principles are the ones that we all look for when it comes to advertising on our blogs, but unfortunately do not always coincide with the principles followed by the advertising agencies. Hope that at Media Reload, they will always maintain these ideas and that the work that they do from now on will help improve the business of advertising in the world of blogs.

Right from the start, Media Reload can count with two blog networks, the social network Catodicos and two important blogs: Online and Celularis.

From Loogic, I wish them lots of success to these three entrepreneurs, whom I also consider to be friends, and I know that they will do a great job with this new company and that we all will benefit from it.

Bitacoras.com goes from community to a social network

Bitacoras.com

Well, it’s difficult to differentiate between community and social network, maybe it’s more a question of terminology than real elements. But the point I want to make is that Bitacoras.com has taken one step further to convert itself into a social network for bloggers.

Now in Bitacoras.com, bloggers who add their blogs in the directory, can create their personal profile, add information about their blogs, connect with other users, send notifications of update of their blogs, …

Certainly, now Bitacoras.com is more of a social network like Facebook than a directory of blogs or a portal about the blogosphere, which is what it was when it was conceived.

The question is, is there any sense to creating a social network for bloggers? It would be nice to know what has been the experience of Alianzo in this respect. What I see is that Bitacoras.com is going to turn into a reference for people who are not a part of the blogosphere, and is going to be the point of entry for people to get to know the world of blogs. If they can pull this off, bloggers will be able to see the great utility of Bitacoras.com and will participate in an active way in the social network because it will have a direct benefit in their work with their blogs.

To conclude, here’s my profile in Bitacoras.com

Read de original article in spanish.

Hispanic Web 2.0 in 2007

There are more than 200 projects that we could categorize Web 2.0 in the Hispanic internet; many of them are in Loogic Rank. In this post I intend to select those projects which I think are the 30 best of the Hispanic Web 2.0 and to provide some interesting information about them.

Social Networks

Sonico
Company/Founders: Fnbox.
Investment: in negotiations.
Alexa: 511
Launch: July 2007.
More information:from the creators of Flodeo.

Tuenti
Company/Founders: Tuenti Technologies.
Investment: DAD, Bernardo Hernandez, …
Alexa: 3.293
Launch: December 2006.
More information: closed beta.

Wamba
Company/Founders: Enrique Dubois y Matías de Tezanos.
Investment: 3 million euros by Morten Lund.
Alexa: 3.425
Launch: December 2006.
More information: valuation of the company 7.5 millions euros.

Festuc
Company/Founders: Toni Salvatella y Albert Armengol.
Investment: remaining first round of finance.
Alexa: 34.189
Launch: June 2006.
More information: from the creators of Econozco.

Comparative
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Going on reading »

Xataka renews its design and incorporates social functionalities

xataka

The news of the day in the blogosphere is the new design of Xataka, and for me, that the commercial blog that is the point of reference in Spanish has incorporated social functionalities like: voting of posts, voting of comments and Karma of Commenters.

As you can see, these social functionalities are centered around the conversation that takes place in the comments section, something that is totally logical in a blog with a high level of comments. The subject of voting the posts, the comments and the karma of the users can open up a lot of possibilities. But I can’t avoid saying that in this case, Weblogs SL has fallen short, because in my opinion the community shouldn’t be just based on the comments but rather the user should be given a more predominant role in the blog. I think that since now each user can have a profile, the next logical step would be to have a community page that hosts the profiles of all users and where the users can communicate amongst themselves through private messages and messages to the community.

Another point to emphasize is the importance being given on OpenID, of course I understand the choosing of this option, but I’m unable to see the utility of this system. Does someone fancy giving me private lessons about OpenID?

And about the new design: very clean, pleasing, easy to read, very well integrated advertising, … I would say that I like it a lot, if it weren’t for the fact that it is aligned to the left of the screen, something that for me is quite annoying. My manias?

For sure, it seems to me an important step ahead for Weblogs SL, again pioneering in the hispanic blogosphere and I suppose, as Julio and Antonio comment, slowly they will go on developing new functionalities to promote the community around their blogs.



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